Blog | Jackson River

Salesforce is a powerful solution that powers fundraising success for nonprofits. Learn how to manage donations easily with Salesforce donation processing.

Discover the latest trends in public media fundraising as Megan shares on converting donors to sustainers and increasing the value of sustainer donations.

Increase in giving on Giving Tuesday 2020! Discover the strategies and outcomes, including the use of gift matching and sustaining gifts.

In our last post, we shared NextAfter’s strategies to increase year-end giving. This time, we’ll take a look at their research-proven tips for increasing sustainer donations. The following recommendations are based on NextAfter’s years of benchmarking research into online giving, including “mystery donor” studies of the online giving experience of 56 PBS stations in 2019 and

Optimize your year-end fundraising for public media with research-backed strategies from NextAfter Institute.

It’s been a year. Pandemic. Protests. But what about fundraising, you say? How do we prepare for giving season in this unpredictable and unsettling year

Discover 8 crucial tips for fostering a harmonious relationship between mission and fundraising teams. Learn how to build a culture of collaboration.

Discover the debate between positive and negative framing in fundraising copywriting and its impact on donors. Explore ethical considerations & strategies.

Find out in this podcast as our CEO discusses the importance of customer-centric marketing and the role of technology in nonprofit organizations.

PPC search has been a steady workhorse when it comes to donations-focused, down-funnel strategies: It’s relatively cost-efficient with a solid ROI.