WBEZ + Springboard Case Study

August 1, 2021 | Written by Seth Merritt |

In 2019, WBEZ (Chicago's NPR news station) sought a new fundraising solution to replace a legacy platform that no longer supported their needs. Their comprehensive evaluation criteria included flexibility in design, layout and user experience; real-time reporting; support for recurring donations and new payment types like EFT; a complete pledge drive solution; and tight integration with Salesforce.

One of the most important criteria was easy-to-manage testing. With the legacy platform, the team created each form in an A/B test from scratch, and they wanted a solution that empowered them to clone a form, update the element being tested, automatically direct the amount of traffic to each form, and report on comparative results.

In 2020, WBEZ went live with Springboard by Jackson River.

Click here to read the results!

Tagged: Springboard, Our Company

Previous Article Read next Article

Experience what Springboard can do for you

Request your overview and demo of Springboard’s solution today.

DISCOVER NOW

7 Salesforce Peer-to-Peer Fundraising Tools to Deepen Impact

If you’re hoping to rally your community together and raise serious funds, look no further than a ...

How to Create Strong Communication Channels With Your Donors

In a world swamped with endless information, establishing genuine connections with donors is ...

Best Salesforce Donation Apps to Power Fundraising Results

As the leading constituent relationship management (CRM) software on the market, Salesforce allows ...

Introducing New VP of Operations and Upcoming Changes to ...

Springboard's commitment to providing exceptional technology solutions for nonprofit organizations ...

How to Identify and Connect With Major Donors: A Guide

An effective donor engagement strategy is pivotal to your nonprofit’s operations. After all, donors ...

4 Strategies for the Perfect Year-End Giving Campaign

The end of the year is the perfect time for your nonprofit to amp up its fundraising strategy. With ...

Mastercard’s 4 New Recurring Payments Rules (and What They ...

In an ongoing initiative to drive continuity and transparency amongst merchants, customers, and the ...

GivingTuesday: Best Practices For Fundraising Success

On GivingTuesday, millions of people worldwide give to the causes they care about, from global ...

Springboard Introduces Advanced P2P Solution in Partnership ...

Springboard by Jackson River latest peer-to-peer product innovation addresses the evolving needs of ...

WBEZ + Springboard Case Study

In 2019, WBEZ (Chicago's NPR news station) sought a new fundraising solution to replace a legacy ...