WBEZ + Springboard Case Study

August 1, 2021 | Written by Seth Merritt |

In 2019, WBEZ (Chicago's NPR news station) sought a new fundraising solution to replace a legacy platform that no longer supported their needs. Their comprehensive evaluation criteria included flexibility in design, layout and user experience; real-time reporting; support for recurring donations and new payment types like EFT; a complete pledge drive solution; and tight integration with Salesforce.

One of the most important criteria was easy-to-manage testing. With the legacy platform, the team created each form in an A/B test from scratch, and they wanted a solution that empowered them to clone a form, update the element being tested, automatically direct the amount of traffic to each form, and report on comparative results.

In 2020, WBEZ went live with Springboard by Jackson River.

Click here to read the results!

Tagged: salesforce, Springboard, Our Company

Previous Article Read next Article

Experience what Springboard can do for you

Request your overview and demo of Springboard’s solution today.

DISCOVER NOW

4 Strategies for the Perfect Year-End Giving Campaign

The end of the year is the perfect time for your nonprofit to amp up its fundraising strategy. With ...

Mastercard’s 4 New Recurring Payments Rules (and What They ...

In an ongoing initiative to drive continuity and transparency amongst merchants, customers, and the ...

GivingTuesday: Best Practices For Fundraising Success

On GivingTuesday, millions of people worldwide give to the causes they care about, from global ...

Springboard Introduces Advanced P2P Solution in Partnership ...

Springboard by Jackson River latest peer-to-peer product innovation addresses the evolving needs of ...

Peer-to-Peer Fundraising Software: 6 Essential Features

Peer-to-peer fundraising campaigns are one of the more complicated types of fundraising campaigns ...

WBEZ + Springboard Case Study

In 2019, WBEZ (Chicago's NPR news station) sought a new fundraising solution to replace a legacy ...

Trends in Public Media Fundraising

Public media stations around the country rely on Springboard’s digital fundraising solutions, and ...

#21 NTC: More Data, Not More Problems - Streamlining Data ...

Data hygiene may not sound like an exciting topic, but quality of your data can make or break a ...

#21NTC Greatest Hits!

And just like that, the 2021 Nonprofit Technology Conference (NTC Everywhere) is over. It’s hard to ...

The Power of the Personalized 1-Click Sustainer Upgrade

In this excerpt from our Power Fundraising with CRM webinar, VP Jennie Corman discusses the power ...