Fundraising and Salesforce Advocacy Software to Power Change

Springboard is an enterprise-grade platform that helps bring online fundraising and advocacy campaigns to life. Designed by fundraising experts, it’s built for nonprofits to engage, cultivate, and retain supporters using digital-first technology and Salesforce-powered insights. 

Springboard by Jackson River is the premier Salesforce advocacy software for nonprofits.

Fundraising and Advocacy Features Created for Nonprofits

See how we combine data, fundraising, marketing, and advocacy into one dynamic tool that is fully Salesforce fluent.

Personalized Experience

Provide an authentic donor experience using Salesforce data tracking, customized engagement forms, and targeted communications across all campaign types.

Automated Sustainer Upsell

Quickly increase donations and convert one-time gifts to recurring with a built-in, one-click sustainer upsell option utilizing the Springboard Payments feature. 

Insightful Analytics

Leverage data through source code tracking and custom tags to better understand donor behavior and habits.

Customized Forms

Personalize mobile-responsive engagement forms, including email sign-ups, event registrations, RSVPs, waitlists, and surveys, with all the collected data mapping back to Salesforce. 

Amplified Social

Build social sharing into supporter experiences and track social sources in Salesforce to identify key influencers.

Mobile Optimized

Ensure supporter touchpoints are natively responsive for mobile, tablet, and desktop, with a mobile-optimized admin interface.


Easily add source code tracking, analytics, and custom tags to campaigns through our native integration with Salesforce, providing real-time insights on supporter behavior.

Dynamic Content

Personalize interactions by automatically pulling in supporter interests and historical behavior to better drive messaging and profile-specific conversion opportunities.

Affiliate Content

Collaborate with affiliates or chapters by creating campaigns for one, many, or multiple groups.

Catalyze Action

Mobilize and promote engagement through creative social campaigns utilizing petitions and letter-to-target activity with legislators or other decision-makers.


Provide a convenient and efficient way for supporters to target decision-makers and take social action through our Twitter Integration. 

Advocate Experience

Allow your established advocates to support or sign their names to petitions through one-click actions and easy social sharing. Track the number of constituents that signed using Springboard’s Salesforce advocacy software.

Custom Targeting

Reach federal or state decision-makers with the most up-to-date government data and auto-districting through custom and saved target groups.

Digital Deliverability

Deliver supporter messages efficiently to critical decision-makers via the web, email, and Communicating with Congress (CWC). View real-time delivery stats, with options to download signatures, pause, and restart campaigns.

Impactful Campaigns

Target decision-makers across the globe, build activist networks through peer-to-peer advocacy, track social reach, and report on your impact.

Assorted Forms

Offer supporters multiple ways to donate: one-time, monthly, peer-to-peer, DIY, honor/memorial, ticketed events, premiums, and designated gifts using one-step, two-step, and fully custom user flows.

Sustainer Upgrades

Convert one-time gifts to recurring through a convenient, built-in sustainer upsell. Increase gift amounts with automated upgrades using Salesforce CRM and Marketing Cloud, and promote retention with easy-to-use billing management options.

Peer-to-Peer Power

Empower supporters to fundraise through easily configurable personal and team fundraising pages, embedded donation forms, automated emails, text engagement, social integrations, and more. Using Salesforce Marketing Cloud, your nonprofit can send an automated email series to reengage constituents who have had no activity on their peer-to-peer campaigns in a month.

Personalized Requests

Increase gift amounts with pre-filled forms and dynamic ask strings through Salesforce based on online and offline giving history, including multiple ask strings for one-time vs. recurring gifts.

Self-Service Portal

Allow donors to manage gifts through a secure donor portal, offering convenient gift updates, personal information updates, tax receipts, and access to complete historical records.

Payment Flexibility

Maximize the way supporters donate through secure payment choices, such as credit cards, e-checks, PayPal, Apple Pay, and more.

Is a Single CRM the Answer?

In our white paper, “In Search of the Holy Grail,” we gain insight from pioneering organizations on the benefits of a single CRM like Salesforce from the nonprofit’s point of view.

Powerful Salesforce advocacy software can help you run your nonprofit’s operations more smoothly.

Built By Dedicated Nonprofit Veterans

Springboard was founded by digital transformation consultants with years of experience on the front lines of fundraising, advocacy, and donor engagement. It has every tool you need under one roof, saving you time, money, and energy that can be channeled back into your cause.

With Springboard’s Salesforce advocacy software, you can take a close look at how your fundraisers are performing and optimize your approach in real-time.

Digital-First Technology for Advocacy and Fundraising

Take your campaigns to the next level with our Salesforce advocacy software and fundraising tools, including: 

  • Targeted marketing
  • Social media integrations
  • Flexible & customizable forms, from donation pages to petitions
  • Automated sustainer upsell and upgrade capabilities
  • Donor self-service portal
See how the ASPCA used Springboard’s Salesforce advocacy software to power change in the animal welfare community.

The ASPCA Raises $46.5 Million Online, In Only 3.5 Years

Since launching Springboard in 2013, the American Society for the Prevention of Cruelty to Animals (ASPCA) has relied on Springboard’s solutions to drive impressive fundraising results, along with strong supporter engagement.


Put Your Best Foot Forward With Our Salesforce Advocacy Software

Springboard is fully customizable and integrates with the world’s leading CRM, Salesforce, and a variety of other software products. This way, all of your systems can smoothly transfer donor insights back and forth, ensuring none of your data (and hard work) falls through the cracks. 

Through Springboard’s native integration with Salesforce, you can readily track supporter engagement and behavioral trends. Drawing from these data insights, Springboard empowers you to micro-target supporters based on past donating, volunteer, or advocacy behavior, allowing you to always keep your advocacy campaigns top of mind and meet your goals.

Experience what Springboard can do for you…

Our pricing model is transparent, easy to understand, and affordable. Organizations pay a single monthly platform fee based on the features they need (such as fundraising, advocacy, and peer-to-peer), donation transaction volume, and a service fee for set up and support.

See how Springboard can take your nonprofit to new heights.

Springboard’s Salesforce advocacy software can take your nonprofit to new heights.