Public media stations around the country rely on Springboard’s digital fundraising solutions, and product manager Megan Farrington identifies new features and functions to keep our clients in the vanguard of digital fundraising. As a result of her hands-on experience, she’s an expert on current trends in public media fundraising. With #PMDMC2021 coming up, we asked her about changes she’s seen in public media fundraising over the past year.
And just like that, the 2021 Nonprofit Technology Conference (NTC Everywhere) is over. It’s hard to believe how quickly the three days flew by!
The NTEN team deserves thanks and praise for all the work they put into the conference, which was a triumph against many obstacles. We are inspired and renewed in our commitment to provide fundraising and advocacy technology for social good. #22NTC cannot come too soon! :)
In this excerpt from our Power Fundraising with CRM webinar, VP Jennie Corman discusses the power and simplicity of the personalized one-click sustainer upgrade request, and shows examples of how Springboard clients WBEZ and the Wildlife Conservation Society successfully encourage sustaining donors to increase their monthly contribution.
Advocacy is central to the Drug Policy Alliance’s mission. Since DPA began using Springboard to target its supporters in September, they’ve seen an impressive 15% response rate on calls-to-action and 95% deliverability rate of their messages to decision-makers. We asked Megan Farrington, Digital Director at DPA, to tell us more.