Building Your Organization’s Digital Capacity

We help nonprofits transition to new, digital-first ways of thinking and working. Digital-First is a methodology for keeping pace with rapidly evolving marketing techniques, the proliferation of new channels, and the increasing expectations of supporters.

Consulting Services

Jackson River is a trusted partner to help guide your team. We believe that development, communications and marketing can only be as effective as the people, processes, and technologies that power an organization. Our clients bring us in for strategic consulting to help with key points in the digital lifecycle, from hiring the right digital team to crafting technology roadmaps to assessing how to improve their results. Our specialties include:

  • Technology

    Technology assessments

    Requirements definition

    Software selection for CRM, CMS, donor database, & ESP

    Vendor selection for website redesigns

  • Strategy

    Marketing automation

    Fundraising & advocacy optimization

    Tracking & analysis

    Content & audience strategy

    Channel integration

  • People

    Stakeholder alignment & consensus building

    Staff skills assessment

    Org chart development

    Recruiting & hiring

  • Process

    Workflow assessment

    Change management

    RFP development, management & support

    Remote work policies


Talk to Us

Drop us a line, or share your email address to receive very occasional updates and resources from us. We'd love to hear where you are on your digital-first journey.

Recent Events

  • How Digital-First Technology Transformed the ASPCA’s Online Program (See Session Slides)
    Nonprofit Technology Conference, New Orleans
    April 11, 2018

    The Digital-First Nonprofit: How to Create Compelling Supporter Experiences in an Omnichannel World (See Session Slides)
    Nonprofit Technology Conference, New Orleans
    April 12, 2018

  • The Holy Grail: Digital-First, Corporate-Scale Technology for a Modern Donor Experience (See Session Slides)
    Fundraising Day New York
    June 22, 2018

    Digital-First Marketing & Communications Roadmap
    NTEN Professional Certificate Program, Virtual
    June 27 and September 5, 2018



  • Alice Hendricks


    Alice helps nonprofit organizations find creative, people-oriented solutions to complex strategy and technology problems. In 20+ years working with mission-driven organizations, she has provided executive coaching, organization development, process design, technology assessments, and staffing strategy to nonprofit leaders across the sector. See Alice’s bio

  • Misty McLaughlin

    VP of Consulting

    Misty works with Jackson River’s progressive clients to help them build their capacity with all things digital. Equal parts nonprofit coach, content strategist, and change architect, she has midwifed hundreds of organizations through critical times of change, from creating website ecosystems to plotting team structures and processes. See Misty’s bio